No matter your product or service, every marketer wants more leads, more opportunities for conversion, and, most of all, more sales. How does Mail Manager help you achieve all these objectives? With our Results Tracker service, featuring our unique, GETINFO2.ME text alert service. Here’s how it all comes together for you. Each […]
How to Qualify Leads and Build Your List
He might only use it once a year, but even Santa knows the importance of a keeping an up-to-date list. Not only that, he’s learned the importance of “checking it twice” – in other words, he knows how to qualify leads. What about your list? Have you checked it over lately? Is the data current? […]
The Top 5 Ways to Craft an Engaging Headline
Why is your headline so critical? On average, 80% of your readers will read the HEADLINE – but only 20% will read the text. The Top 5 Ways to Craft an Engaging Headline #1 – Use EMOTION to Reach Your Readers If you can make a connection with your customer, they are less likely to […]
The Importance of Writing Copy That Delivers
How will you truly know if you have good copy? Honestly, any content is good content if the reader responds the way you want. It’s just that some copy is better! What is better copy? Persuasive writing? Something more engaging? More informative? All of the above? There are a wide variety of […]
Make Every Lead Count With Direct Mail Advertising
Now you can make every lead count when you use the Mail Manager ‘Results Tracker’ service! THEY CAN BE UNIQUE! We can print a unique, personalized QR code on each of your mailing pieces. When it’s received and scanned you can receive an alert telling you knowing where and what was scanned. THEY’RE TRACKABLE! You’ll […]
Why the Right Envelope Matters for Direct Mail
When it comes to direct mail, there is a large amount of accumulated knowledge to help you realize the most from your mailing efforts. So the question arises, does experience show that a direct mail envelope really matters? If you just think of them as only the “receptacle” for your mailing, you miss out […]
Tips on How to Pair Direct Mail and Email Campaigns
The term ‘marketing mix’ describes both the tactical and operational aspects of a marketing plan. Currently, two main marketing channels are used to reach prospective clients: digital and direct mail. The greatest reach comes when you pair direct mail with email and other online marketing efforts. It seems that when these two methods are used […]
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